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News September 29, 2014

Dan Fishback joins Saama Board to Meet the Demand of Bringing Big Data and Advanced Analytics to Industry Verticals

Campbell, Calif. – September 29, 2014 — Saama Technologies, Inc., a pure-play data and analytics solutions and services company, today announced that Dan Fishback, former CEO of DemandTec has been elected to Saama’s board of directors. He brings more than 20 years of business acumen to Saama, as a true veteran and visionary of advanced analytics, and how these can be used for competitive advantage to change whole industries.

“Saama has some of the deepest know-how you will find in Big Data,” explains Ken Coleman, Saama Chairman of the Board and industry visionary himself. “People like Dan are the rare, true drivers of value and innovation. They can combine this deep technological savvy, the right business model and deep, deep industry expertise to be able to bring out completely new application areas.”

But it’s not just the ability to deliver to different vertical needs. Packaged applications lack the ability to reflect specific customer challenges and market opportunities, whereas pure service approaches cannot deliver the speed and cost-efficacy required in todays business.

“With DemandTec we showed that retail products and prices could be optimized down to the store level. It was the combination of software with deep industry and custom implementation experience that made our customers successful. Saama has the same end-to-end solution approach – super efficient and fast, yet able to completely tune in to the exact business needs of each customer,” said Dan Fishback.

Dan Fishback has led several highly successful software startups which specialized in applying analytics to solve complex business problems. As CEO of DemandTec, Dan introduced a ground-breaking analytical cloud solution for retail and consumer product companies, adopted by WalMart, Safeway, Target, and many other global Fortune 500 companies. DemandTec was acquired by IBM in 2012. Prior to leading DemandTec, Dan held sales and executive leadership positions at Ariba, Trading Dynamics, Hyperion Software, Arbor Software and Unisys. Dan also serves on the Board of Conversica,, Qumu (QUMU) and DemandHope, and has previously served on the boards of SPS Commerce (SPSC), CorVu Software (CRVU) and DemandTec (DMAN).

About Saama Technologies, Inc.

Saama Technologies, Inc. is the leading pure-play data and analytics solutions and services company, focused on solving the data management and business insight challenges of the world’s leading brands. We are unique in our ability to leverage our data and analytics platform with our vertical expertise to drive the rapid adoption of advanced analytics into industry-specific business processes, helping our customers take strategic advantage of their data assets to grow revenue, improve operating efficiencies and delight customers in new ways.  Based from its beginnings in Silicon Valley, CA, Saama builds on over 17 years of customer engagements in implementing business analytics, big data, predictive analytics and data management solutions for global clients in industries such as life sciences, healthcare, insurance, financial services, high technology, media and public sector. Clients include Cisco, CSAA Insurance, Stanford Medical Group,, PayPal, Unilever, Good Data, Dolby, Dignity Health, BMC.



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