B2B Marketers, Evolve with Big Data

Most of the B2B Marketers feel their current online marketing mix is falling short to meet the sales demand, and that they’re under immense pressure…

Safe Neighborhoods with Big Data

When I was coming back from an international travel recently and was browsing through the inflight entertainment shows available, “Person of Interest” series on CBS caught…

Why Human Resource Should Care About Big Data

There is no conversation or corporate strategy presentation today without mentioning Big Data. The focus of this write-up is to understand, what Big Data is…

Collaborative BI – share your insights

‘Social networking’ and ‘Collaboration’ have become a part of our lives in this connected world. Let us see how the two can work together in…

Look Beyond Traditional Pharma Sales Data

Just attended a whole day training about Pharmaceutical sales data by Kosta Tzavaras, the renowned author of books like ‘Pharmaceutical Sales Data 101’ and ‘Patient…

Use your senses – Future of BI?

It is way past mid night and I am reading an interesting article on Mashable about Umami (umami.tv) launching a mobile app that uses the ‘hearing’ sense of…

Exalytics, Exalogic and Exadata

Following the success of its Exadata (database as a service) and Exalogic (middleware-as-a-service) engineered systems, Oracle unveiled Exalytics Business Intelligence at Oracle OpenWorld 2011.

Automated Change Management for SAP Business Objects

Business Intelligence and Data Management Environments are getting complex year after year due to macro industry trends like mergers/acquisitions, rapid growth, outsourcing and others. To…

Do you use smart KPIs to run your business?

In the Aesopian fable of the one-eyed stag, the deer overcomes his visual handicap by grazing on a cliff near the sea with his good…