Look Beyond Traditional Pharma Sales Data

Just attended a whole day training about Pharmaceutical sales data by Kosta Tzavaras, the renowned author of books like ‘Pharmaceutical Sales Data 101’ and ‘Patient…

Can Pharma really learn from CPG?

Pharma’s traditional approach to getting in touch with Physicians and trying to promote their products has been seen as struggling to achieve its goals.  A…

Life Sciences – Master Data Management Challenges

MDM has received quite a bit of attention in the recent past and we have seen many companies across the LS spectrum adopt and embrace…